San Francisco's hottest new exhibition, Color Factory, is as delightful as all the photos you've seen - a candy-colored trip to rainbow-land - filled with interactive art, tasty treats, and a childlike sense of play. There's a giant yellow ballpit, rooms filled with rainbow confetti, disco balls, and blue balloons. Walls to color, walls to sniff, sprinkle cookies and frozen yogurt - the museum has a wonderful way of interacting with all your senses.
The pop-up exhibition is truly an Instagrammer's dream - filled with imaginative design details that are made to be photographed and posted on social media. In an interesting and modern twist on what art and interactivity with its audience means - guests are given cards to scan at photo stations throughout the exhibition to snap selfies and have them directly emailed to you.
Curator Jordan Ferney, founder of Oh Happy Day, has put together a whimsical collection of artists' colorful visions. Not only was I awed by the beauty and creativity of the space, but also interested in how this may change how we experience museums. Color Factory was only supposed to run for one month, but after it sold out within days, they extended the exhibition through September. Last I heard tickets were sold out, but people were being put on a waitlist. Head to their site for more details !